Bluestone is one of the first companies to deliver the online elite, which aims at revolutionizing the Jewelry and lifestyle.

Case Studies /


Indian Jewelry industry is one of the fastest growing segments on Indian economy. Bluestone is a prominent size jewelry Ecommerce B2C website. It houses high quality jewelry and accessories with strikingly keen designs with its inexpensive rates and unique shopping experience. Bluestone houses exquisite pieces of jewelry, designed to appeal to people with unique senses.

Bluestone is one of the first companies to deliver the online elite, which aims at revolutionizing the Jewelry and lifestyle Ecommerce picture in India with its firm focus on affordability, quality and user experience.

Performance & Headlines:
  • offers its customers, jewelry certified by independent international laboratories like International Gemological Institute (IGI) and HKD.

  • platform gives Money-Back Guarantee and up to 12 months EMI option with zero interest charges, just to give comfort to the buyer.

  • is having return policy of 30days with 100% return guarantee.

Review and Rating:
  • The annual growth rate currently remains firm at about 16%. The value of the domestic market is around USD 16.1 billion and the Confederation of Indian Industry (CII) estimates this to grow to USD 30 billion over the next 4 years.

  • It has Global Rank of 17,112. And its Indian ranking on Alexa is 1,359.

  • It induces over 97% visitors in India.

Technologies Used:
  •   PHP

  •   J2EE

  •   JQuery

  •   JavaScript

  •   HTML5

  •   Cascading Style Sheet

  • The platform aims to bring together timeless Jewelry that's meticulously crafted with the right blend of age-old mystique and elegant modern touches.

  • The site provides approach to a large variety of international designs by jewelry experts with third-party laboratory certification of all its products.

  • They have plans of offering the solitaire range, customized products and silver jewelry.

  • provides free transit insurance and free shipping as well.

  • is taking into consideration the smart and evolved Indian consumer by rendering access to a large variety of carefully selected international designs by jewelry experts coupled with excellent craftsmanship, quality and shopping convenience on a trusted platform.

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